Creative Writing Education · 2023
Inkedtech
Creative writing programs for young writers.
Visit WebsiteWebsite developed by Makos Digital in 2023.
About the project
INKEDTECH is an education company for young writers, offering programs for ages 6 to 16. Over 200 students have taken part in writing workshops conducted both online and offline, with more than 100 stories published across eight anthologies. The programs are led by founder Neelima Vinod, an author and alumna of the University of East Anglia Creative Writing Workshop.
What the site covers
Case Study
Introduction
Inkedtech's website was delivered as a white-label engagement: Makos Digital partnered with Glocal Media Private Limited, a Bangalore-based agency, between 2022 and 2023, building the site behind the scenes while Glocal Media managed the direct client relationship with Inkedtech.
Challenges
Working white-label meant meeting the commitments Glocal Media had already made to Inkedtech, without a direct line to the end client during the build.
Solutions
Makos Digital handled the full build and delivery on schedule, coordinating through Glocal Media rather than directly with Inkedtech.
Benefits
The project was delivered on time and successfully, and the engagement was later transferred over to the vendor for ongoing management.
Conclusion
The white-label delivery for Inkedtech showed Makos Digital could execute reliably even one step removed from the end client.
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